No doubt at this time millions of people around the globe was disappointed with the result of the mega buck fight of the century.
But despite all the negative impressions that burst out in the last thirty-six hours, it was arguably a big hit among Vancouverites.
Publicity leading to the May 2 fight of a lifetime was all spread out from print to radio and television, where some newscasters are debating and cheering for the two protagonists.
Even in numerous stalls in the mall, specifically Metropolis in Burnaby is selling shirts with the face of Pacquiao and Mayweather printed on it.
The fisticuffs that generates 400 million in revenue undeniably lived up to the hype among people in Lower Mainland, not only Filipinos but homegrown Canadians as well who suddenly became vocal in expressing their interest to watch the ‘larger than life’ slugfest of this generation.
The sales in pay-per-view also shows that despite racking up the fee from $60 to $100, people didn’t mind the additional costs they would spend just to get glimpse of the biggest and richest pound-pound contest.
Majority of course of the viewers were Filipinos who are willing to pay the price to satisfy their cravings for ‘Pambansang Kamao’, where every household during the fight are always ready to offer sumptuous dishes coupled with several kinds of booze.
It’s fast becoming regular routine that whenever the people’s champ would climb the ring, a guaranteed Filipino gatherings will always occur.
Aside from that, promotions in radio were in full blast where specific FM radio station like Classic Rock 101.1 spearheaded the sponsorship in featuring the fight in River Rock Casino Theater in Richmond. TSN 1040 AM, the official carrier network of the Vancouver Canucks also did their share in promoting the fight on a daily basis.
Not to mention all the bars that showed the bout were all sold out with the likes of Hard Rock Casino, The Charles Bar, The Pint, Colony Bar, Malone’s Bar and Grill, Red Card, All Star Ribs and Wings, G Sports Bar and Grill, The Bottleneck and all Boston Pizza locations.
Even churches like St. Patrick’s Parish in Main St. has organized fundraising for the school by offering to show the fight in big screen for $10.00 fee for adults and $5.00 for kids. Unfortunately, they weren’t able to accommodate all the patrons due to jam-packed crowd.
Conservative Party also joined the festivity by offering free viewing of the match at the Polish Community Centre in Fraser St. Likewise, latecomers were turned away after a mammoth attendance.